RELAY JEANS is a South African Based brand which specializing in trendy, high-quality denim and casual wear. When I first receive brief from the client I usual do a thorough research of the trend that can my client can benefit from based on its target market. Then I normally design the first graphic and upon selection modification was requested by client ending into the second picture. I have included the images from the website into my portfolio to have a better picture of the effortless fashion product.